Just Launched: 2026 RELY R8 Pickup Hits UAE Market Starting at AED 59,900

The 2026 RELY R8 pickup truck has officially arrived in the UAE market, marking the debut of the new RELY brand in the GCC region. Launched on February 10, 2026, at an exclusive event in Dubai's Warehouse Four, Al Quoz, this mid-size pickup targets fleet companies, SMEs, contractors, and private owners who need durability and performance for demanding workloads.

Here's the thing: the RELY R8 enters the competitive one-tonne pickup segment with aggressive pricing starting at just AED 59,900. That's a bold move in a market dominated by established players.

What is the RELY R8 and Who's Behind It?

RELY is a new commercial vehicle brand operating under Chery Commercial Vehicle UAE, with Al Ghurair Mobility appointed as the exclusive distributor for the UAE market. The brand's showroom is located in Ras Al Khor Industrial Area 3, Al Aweer, Dubai.

The launch event saw attendance from key industry figures including John Iossifidis, CEO of Al Ghurair Group, and Chery representatives like Chuck Wei, GCC Director. This signals serious commitment to the regional market.

Oscar Rivoli, CEO Motors at Al Ghurair Mobility, stated: "The launch of RELY R8 reflects deepening relationship and mutual trust between Al Ghurair Mobility and Chery Commercial Vehicle UAE. This collaboration strengthens our ability to support the UAE's rapidly growing logistics and transport sectors."

How Much Does the 2026 RELY R8 Cost in the UAE?

The 2026 RELY R8 starts at AED 59,900 for the base petrol variant, with a full range of options catering to different needs and budgets:

Petrol Variants:

• Standard 2.4L 2WD Manual: AED 59,900
• Comfort 2.4L 4WD Manual: AED 69,900

Diesel Variants:

• Standard 2.3T 2WD Manual: AED 63,900
• Comfort 2.3T 4WD Manual: AED 72,900
• Limited 2.3T 4WD Automatic: AED 89,900 (range-topping model)

All prices are exclusive of VAT. The range-topping Limited diesel automatic sits around the AED 90,000 mark, positioning the R8 as an affordable alternative in the one-tonne pickup category.

What Engines and Performance Does the RELY R8 Offer?

The RELY R8 comes with two engine options designed for different work requirements:

2.4L Petrol Engine:

• 158 horsepower
• 230 Nm torque
• 5-speed manual transmission
• Available in 2WD or 4WD configurations

2.3L Turbo Diesel Engine:

• 161 horsepower
• 420 Nm torque (significantly higher for heavy loads)
• 6-speed manual transmission (2WD or 4WD)
• 8-speed automatic transmission (Limited 4WD model only)

The diesel's 420 Nm torque makes it particularly suitable for UAE's demanding work conditions, from construction sites to desert operations.

What Are the Dimensions and Capacities?

For those who need practical measurements, here's what the RELY R8 offers:

Dimensions:

• Length: 5,370 mm
• Width: 1,960 mm
• Height: 1,880 mm
• Wheelbase: 3,230 mm

Cargo Bed:

• 1,530 x 1,620 x 515 mm

Key Capacities:

• Payload: 1,000 kg
• Seating: 5 passengers
• Fuel tank: 80 liters

The 1,000 kg payload capacity positions it squarely in the one-tonne pickup category, competing with established models in the UAE market.

What Features and Warranty Come Standard?

The RELY R8 isn't just about basic transportation. It includes modern features that matter for today's commercial users:

Chassis & Suspension:

• Double wishbone front suspension
• Leaf spring rear suspension
• Front and rear disc brakes

Color Options:

• Metallic Silver, White, Black, Green, Orange

Warranty:

• 5-year/200,000 km warranty - a strong commitment to durability

The vehicle also includes modern connectivity features, advanced safety systems, and work-ready features designed for real-world business use.

Why Does the RELY R8 Matter for GCC Buyers?

The UAE's rapidly growing logistics and transport sectors need reliable, affordable workhorses. With summer temperatures regularly exceeding 45°C and demanding desert conditions, durability isn't optional—it's essential.

She Cairong, President of Chery Commercial Vehicle International, emphasized: "The introduction of RELY reflects our shared vision with Al Ghurair Mobility for long-term growth in the UAE, delivering premium, good-quality commercial vehicles developed for real-world business use."

The R8's pricing strategy directly targets cost-conscious businesses and individuals who need capability without breaking the bank. At AED 59,900 starting price, it undercuts many competitors while offering similar payload and performance.

What's Next for RELY in the GCC?

With the R8 now officially launched, prospective buyers can visit the Al Ghurair Mobility showroom in Ras Al Khor for test drives and detailed specifications. The appointment of Al Ghurair Mobility as exclusive distributor suggests a serious rollout plan across the UAE.

Given the competitive pricing and comprehensive warranty, the RELY R8 could disrupt the affordable pickup segment in the GCC. Fleet operators and small business owners now have another viable option for their transportation needs.

The real test will be how the R8 performs in UAE's extreme conditions over time, but with a 5-year/200,000 km warranty backing it up, RELY is clearly confident in their product's durability.

Bottom line: The 2026 RELY R8 brings new competition to the UAE's pickup market with aggressive pricing starting at AED 59,900, strong diesel torque of 420 Nm, and a comprehensive 5-year warranty. For businesses watching their bottom line without compromising on capability, it's worth a serious look.

Source: automotorsblog.com, dubicars.com, thecorneaimpression.com